Breezes Resorts - Elevation & Expansion in 2009

Earlier this year we officially announced the re-branding of several of our resorts. We are very excited to share this news with you. Over the past year we’ve enlisted the help of industry experts to interview our travel agency partners, past guests and to conduct in-depth market research in order to improve our brand’s messaging in the marketplace.

Out of this research came some very exciting changes to our Grand Lido Resorts & Spas, Starfish Resorts & Spas and Breezes Resorts brands.

Here are the changes, all of which take effect on November 1, 2009:
• Grand Lido Negril Resort & Spa becomes Breezes Grand Resort & Spa – Negril
• Grand Lido Braco Resort & Spa becomes Breezes Resort & Spa – Rio Bueno.
The same service, ambiance, restaurant options, premium brand drinks and other amenities your clients have come to expect over the years will remain. Complimentary manicures, pedicures and laundry/dry cleaning services will no longer be included. Full in-room dining will be available in specified room categories.
• Starfish Trelawny Resort & Spa becomes Breezes Resort & Spa – Trelawny.
Over the years we’ve received feedback regarding the two packages offered at Starfish, which makes us particularly excited to announce the change from Starfish Trelawny to a Super-Inclusive® Breezes Resort. All dining options, premium brand drinks, non-motorized water sports and kids clubs will be included.

For clients already reserved at one of the Grand Lido Resorts arriving November 1, 2009 and beyond, price adjustments will be made to reflect the new Breezes brand pricing for these two resorts. Rates for guests already reserved at Starfish Trelawny traveling November 1, 2009 will be protected.

In addition to these resort changes, we're thrilled to announce the opening of two brand new Breezes Resorts:
• Breezes Resort & Spa – Panama - the first and only Super-Inclusive resort in Central America and the only to grace the shores of the Pacific Ocean. Breezes Panama opens later this year.
• Breezes Resort & Spa – Buzios - our second Super-Inclusive Breezes Resort in the magnificent nation of Brazil. Located in the legendary beach resort town of Buzios just 105 miles from Rio de Janeiro. Breezes Buzios plans to open late 2009 / early 2010.

We’re confident that with our refreshed brand look combined with our ‘originally Jamaican’ hospitality and ‘uniquely Caribbean’ experience that Breezes Resorts will continue to be your first choice in a value-rich, tropical, all-inclusive vacation.

SuperClubs, the parent company of Breezes Resorts, will continue to offer its collections of other superior resorts like Hedonism Resorts – the world’s only Super-Inclusive® adults-only resorts and Rooms Resorts – our boutique-style (EP) resorts located in hip cities along the beach in Jamaica. These resort brands remain unchanged.

At SuperClubs we have always valued your continued support for our collection of resort brands. Should you need additional answers or information regarding the elevation and expansion of the Breezes Resorts brand, please do not hesitate to contact me.

All that’s Super